Visible

Score After Score After Score

Visible offers unlimited data on Verizon’s 5G network for just $25/month, but in a crowded wireless market, standing out required more than just another ad. To break through, we analyzed our audience and crafted the perfect message, delivered in the right places and language.

With football season underway, we launched Score After Score—a 2000s-inspired, retro gaming football spot designed to resonate with our sports-loving, nostalgia-driven audience. To make it authentic, we brought in Tim Kitzrow, the legendary voice of NFL Blitz, whose iconic commentary brought the spot to life. The result? A true touchdown in audience engagement.

Role: Senior Art Director Agency: Madwell

I used AI (and Photoshop) to help sell the concept and help client visualize what the spot would look like.

I also created the storyboards to kick off the animation studio's work on the spot, within a tight timeline (of course).

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